1. Define the product
The company adds product details, key benefits, target customer, required claims and anything creators must avoid.
2. Launch a campaign
The campaign defines formats, platforms, number of videos, price per approved video and timing. It can be public or limited to invited creators.
3. Create and review
A creator accepts the work, produces the video and submits it with the required confirmations. The company watches the delivery and can approve, request a specific revision or reject it with a reason.
4. Release the result
Approval completes the work, records usage rights and moves the creator payment through the wallet flow. Both sides can see the same status.